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Customer Experience
Affiliate Dashboard (Customer View)
Where your customers find their referral link, how rewards become spendable credit, and the questions they’ll ask you.
Updated 12 August 20264 min read
This is the customer-facing side of your affiliate scheme: what the person sharing your link actually sees and does. For the operator-side setup, see Affiliate Setup.
Where customers find their referral link
Every signed-in customer has an affiliate dashboard at /account/affiliate. It shows:
- Their unique referral link with a Copy button. The link encodes their referral code as a
?ref=query parameter. When clicked, we drop a 30-day first-party cookie. - Their share-message presets (pre-written social messages with the link inlined). They can copy these straight into WhatsApp or Instagram DMs.
- Their stats: referred customers (count), paid orders attributed, rewards earned (in site credit), pending rewards (in the 14-day cooling period).
- Recent activity feed, showing anonymised “your link earned £2 on 14 May” entries.
How rewards become spendable
- A new customer clicks the referral link. We drop a cookie.
- They place a paid order within 30 days. The order is attributed to the referrer.
- 14 days later (your configurable payout delay), the reward is credited to the referrer’s site-credit wallet automatically.
- The referrer spends the credit at checkout on any competition, like any other site credit.
Customers see pending vs available credit separately so the 14-day delay isn’t a black box.
Customer questions that come up
- “My friend bought a ticket but my reward didn’t show up”Most often the friend clicked the link from a private/incognito tab or a different device where the cookie didn’t persist. Less often: 14-day cooling not elapsed; under £5 spend threshold; same-IP fraud block.
- “Can I share the link as an influencer?” Yes, but for high-volume sharers we’d issue a dedicated partner code rather than personal referral links. Contact us.
- “Why is my reward in credit and not cash?” By policy, all rewards are site credit. They spend on competitions; they don’t withdraw.
Related: Affiliate Setup (operator) · Wallet & Site Credit.
